Fiscal Year	2020
Division	Provost
Department	Center for Executive Education
Investigator(s)	McAnally, Winli
Sponsor	Marine Corps University (Marine Corps)
Summary	U.S. Marine Corps Forces, South team attend NPS Strategic Communication Workshop (SCW) held at Naval Postgraduate School June 23-25 2020. The Navy Strategic Communication Workshop (SCW) is a three-day workshop designed to help commands in the development and implementation of a Strategic Communication planning process. Participants are encouraged to attend as part of a command sponsored team of three to five members, led by a senior executive (Flag Officer or Senior Executive Service member). Ideally, teams include a diverse mix of functional area responsibilities. Teams are asked to bring strategic plans or change initiatives that might require a strategic communication component. Through a combination of classroom presentations and facilitated breakout sessions, teams will be able to apply new skills and techniques to advance their plans. Objective/Desired End State - Understand and value the critical role strategic communication plays in support of the overall strategic goals - Understand and direct a communication-centric perspective for a system that values and implements strategic communication process at all levels - Understand and support the creation of a detailed communication planning process at various levels: strategic, organizational, operational/command, with consideration of the tactical level - Develop the skills to create or direct implementation of a strategic communication plan
Keywords
Publications	Publications, theses (not shown) and data repositories will be added to the portal record when information is available in FAIRS and brought back to the portal
Data	Publications, theses (not shown) and data repositories will be added to the portal record when information is available in FAIRS and brought back to the portal