Summaries - Research
Back DOD Strategic Communications Workshop
|Department||Center for Executive Education|
Franklin, Ronald E.
|Sponsor||Defense Media Activity (DoD)|
|Summary||The focus of the three-day workshop is how to use SC principles and the development of SC plans in support of strategic objectives. The focus of the education is to increase the effectiveness of communication to all stakeholders and to increase the successful implementation of the organization's strategic or operational plan. As a workshop versus a course, participants will be expected to provide information from their own organizations as examples. Participants will receive a letter several weeks in advance from the ELO welcoming them to the workshop, requesting they bring the organization's strategic plan or other strategic initiative, any communication plans they may have, and other pertinent information. In addition, they should bring focused organizational issues or plans to use for group discussions in the class.|
|Publications||Publications, theses (not shown) and data repositories will be added to the portal record when information is available in FAIRS and brought back to the portal|
|Data||Publications, theses (not shown) and data repositories will be added to the portal record when information is available in FAIRS and brought back to the portal|